Got lucky with the domain name

According to this article on domain names by Dennis Forbes (I believe he’s a frequent Joel on Software poster), about eighty percent of four letter domain names are taken.  Guess I lucked out with rkuo.com, huh?  Yeah, I was pretty surprised too when I found out it was available.  Too bad I didn’t grab kuo.com back in the 90’s.

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Optimize your life #3 – how to manage e-mail effectively (1/2)

A few months ago, I did a “Getting Things Done” presentation for the team here at SnapStream.  As I’ve mentioned before, GTD is a system developed by David Allen for organizing and dealing with your tactical commitments.  The presentation focused on two things…the concepts of Getting Things Done, and specific recommendations on how to implement Getting Things Done at our company.

The recommendations in the second part of the presentation were synthesized by me based around some simple concepts about communication and the various modes of communication we engage in.

Introduction

So while this post is mainly about e-mail, I do need to set everything up with some background information first.

The concepts were:

  • Knowledge work requires large and uninterrupted blocks of time
  • Interruptions cost about 15 minutes of time
  • β€œRich” channels are best suited for certain kinds of discussions, but also waste the most time.

The last point probably warrants some explanation.  “Rich” channels are those channels where you can communicate with more than just words.  Face to face is the richest, followed by phone, etc.

You often hear that anywhere from sixty to eighty percent of communication is non-verbal.  Zig Ziglar gives an excellent example in one of his seminars where he says a sentence eight different ways…and you’ll have to excuse me, because I don’t recall the exact phrase, but it goes something like

“I did not say that he struck your friend”

Try placing emphasis on different words of the sentence and you’ll see that the meaning of the sentence changes completely.  And that’s not all…gesticulations, the face…many factors contribute to our understanding of another person besides just actual words.

In the The Naked Face, a New Yorker article by Malcolm Gladwell recounts how Paul Ekman, a professor who has researched and produced a complete catalog of facial expressions, has also actually mastered the ability to read people through those expressions.

The point is, non-verbal communication matters…and possibly more than you thought it did.

Anyway, moving forward.  The modes of communication were:

  • Meetings and conversations
  • Phone calls
  • E-mail
  • Instant messaging
  • Paper

And there’s the setup for my next few articles.

Let’s talk about e-mail, shall we? πŸ™‚

We use Microsoft Outlook here, but many of these techniques can be translated to other programs…the concepts are what’s important.

Tip #1 – Define specific times to check your e-mail.

Which really means, don’t check your e-mail all the time.  The ability to maintain a singular focus is important in reaching your flow state…and if you maintain habits that constantly distract you, you’re simply doing yourself a disservice.  Checking your e-mail is often one of those habits.  See the 15 minute rule bout distractions above.

I recommend setting aside specific times of the day to deal with e-mail when you’re already breaking flow anyway.  Usually, that means when you get into work, after a meal, and perhaps, right before you leave.

Do you have people in your company that expect you to live on e-mail because they do?  Remind them respectfully of why you manage your time differently.  At SnapStream, we’ve tried to establish cultural boundaries about time…and that’s important, because a lot of people are just not comfortable saying “Hey, I’m not going to get to that until later” to other people. But respecting the time of your fellow coworkers and your own time as well is important. It has to be cultural at any company.  It has to be explicitly OK.

There’s only one good exception to this rule, and that’s when external customers or partners operate differently and expect instantaneous responses to e-mails.  In that case, the appropriate thing to do is to have a person in the company responsible for filtering and managing these communications so that the rest of the organization can get actual work done.

If you think that the above isn’t you and somehow you still need to live on e-mail, I’d strongly suggest considering your case for it.  Be honest with yourself.  Obviously,  I can’t tell you what side of the line you’re on, but what I can do is remind you that most people in an organization should not be living on e-mail.  So, at the very least, take stock of your organization and see if the percentage is too high…that might force you to think a little harder about who should be doing what.

Tip #2 – Disable automatic e-mail downloading and alerts

The corollary to not checking your e-mail all the time is that you must also make sure the e-mail program doesn’t keep checking your e-mail for you.  Again, the interruptions only serve to distract and break your focus.

Unfortunately, most programs enable these notifications by default, and that’s because, in general, people like programs that behave as if they are doing something cool.  Additionally, getting a new e-mail, for many folks, is the equivalent of a little digital self-validation.  It says, “Hey, someone out there might have liked me enough to e-mail me today.”

That’s good for warm fuzzy feelings…but taking hits from the digital crack pipe is hell on personal productivity.  And again, unfortunately, I have to be realistic here and acknowledge that the warm fuzzy feelings win out for most people.  I surmise that most people haven’t thought about their own productivity hard enough to derive any sort of pleasure from turning the notifications off…I’ve seen far too many people rationalize dumber things already.  So while I don’t like the default configurations of e-mail programs, I guess I can’t blame the companies who make the programs either…at a superficial level, it’s what people want.

Now on to specific recommendations for Microsoft Outlook.

First you want to go to Tools/Options.

Next, click on E-Mail Options.

Then, click on Advanced E-mail Options.

Finally, uncheck all those accursed notifications.

Congratulations, you’ve just freed yourself from the digital crack pipe!  Read and deal with e-mail on your own terms.

OK…this post is running long, so I’m going to split this into two parts.  Part 2 coming soon…

Update: The second part is now available.

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Why I don’t drink – Pros and cons

I don’t drink alcohol.

The first reason is that I don’t like the taste.  I’m not sure why people enjoy alcoholic beverages or have a taste for them.  Mostly, the stuff tastes very bitter.  I think regular simple beverages like juice taste infinitely better.  I suppose this is one of those areas that you can chalk up to personal preference.

I’ve been told that if you keep trying drinks you eventually acquire a liking for it.  But given that whole alcoholism thing, I’m not particularly sure why I would want to do that.  Where’s the upside?

The second reason is that it feels like a cop out.  Taking a drink, to me, is like admitting I can’t have fun without some sort of external help.  I’m not sure why, but this feeling of having to have earned something to make it worthwhile is so strongly ingrained into my personality that the whole idea of drinking just makes me uncomfortable.  Again, completely a personality thing.

The third reason, and one which I only discovered recently because of the first two reasons, is that I have what is commonly known as the “asian flush“.  About half of all people of Asian descent have an inactive enzyme which is normally responsible for breaking down one of the byproducts of metabolizing alcohol, acetaldehyde.  In “normal” people, the acetaldehyde is broken down…in me, it builds up.  Since acetaldehyde is a toxin, the experience is different for me from what you would normally be expecting.  My heartrate goes through the roof, I get dizzy and nauseous, and I turn bright red to boot.  Completely unpleasant, but cool, right?

The first time I bothered drinking any significant amount of alcohol, I was in college and decided to drink 2 cups of some spiked punch at a party just to see how it was.  Basically, I ended up feeling dizzy and sick.  My friends told me I just needed to push past it until I got a buzz, but I didn’t really buy that story.  Funny guys, though. =)

The second time was about a year and a half ago.  I promised everyone that I would drink after BTV 3.5 went out the door.  Well, it went out, and true to my word, I drank several shots and some Long Island Ice Tea’s during the outing to push past the buzz…which, incidentally, fell on Election Day, 2004.  All the drinks still tasted terrible.

As the drinking progressed, I certainly got a bit more loud, but I could also tell something wasn’t sitting right.  I knew that alcohol was a depressant…but that ran completely counter to the fact that my heartbeat was skyrocketing as a result of the drinking.  Also, my friends told me I was turning bright red.

I felt pretty crappy after just an hour, and after getting a ride back to the office, I sat down and nursed a huge headache while watching for the results of the election from the couch.  The results, if you recall, never really came that night.  I eventually just gave up and went to sleep.

Then I did some internet research on the topic.  Lo and behold, I am now able to write about it today.

I’m not adamant about my teetotaling ways.  I still take a sip here and there if the situation warrants it, or even a gulp once in a while. Invariably, I’m still OK.  But the basic point is that it doesn’t do anything for me.  In fact, due to the taste, it’s slightly unpleasant…like drinking medicine.  I prefer to avoid it.

There are a few problems with not drinking. though.

First of all, drinking is a pretty social activity. In many cases, if you’re not drinking and other people are, it often makes them slightly uncomfortable…as if you are implying something about them and their debaucherous ways.  It may also just imply that you haven’t gotten a drink yet.  However, just holding a drink and not partaking from it will often put people’s worries at ease.  Alternatively, the “asian flush” can be a pretty legitimate excuse for why you can’t drink anything.

Second, it’s quite hard to converse about the act of drinking if you don’t actually drink.  Unfortunately, since drinking is rather intimately tied to the act of socializing, you get a naturally disproportionate amount of discussion revolving around beers and wines no matter where you go.  In such cases, one is forced to sit around and smile gamely while people comment about what beers they like, why they like them, what everyone is drinking, etc.  I hate that scenario with a passion, but there’s not much one can do about it in the middle of those situations except wait it out or try and change the subject.

Anyway, although I’m quite comfortable about not drinking on a personal basis, for me I’ve reached a point where I need to balance my utter disinterest in drinking with the more beneficial social aspects of it.  If I didn’t need to make any human contact ever again…then sure, I could just ignore alcohol completely and be done with it.  But that’s not what’s going on.  First impressions do count.

So I ponder what the correct choice is.  Hold water and just say hey, I don’t drink?  Nurse a tiny drink and pretend like I like it, but still be oblivious to the intricacies of various beers and wines?  Spend time learning about beers and wines…time that could be spent learning something else?  Or just go full bore, drink whenever the opportunity requires it, and the hell with the asian flush and subsequent instant hangovers?

I’m sticking with water for the moment, but every so often, I still wonder if I’m missing something.

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Optimize your life #2 – Go minimalist

As I move on from the inaugural tip, I feel I should mention that I write these tips from the context of what is right for me.  I do not claim to know you personally or know exactly what’s right for you.  Nevertheless, I have synthesized my opinions from a fairly large base of feedback over time, and they are, in my opinion, correct.  There is the off chance that one of the tips may, somehow, not work for your particular situation.  But, I strongly believe that you, the reader, will be far better off implementing all the tips and dealing with the few that don’t quite fit your situation than you will be doing nothing at all.

Now on to this tip.  I was inspired to choose the minimalist philosophy as the next topic after seeing Raymond Chen post about his office and a subsequent post about another minimalist office.  Great posts, please read them!

Being minimalist, to me, means that I’m constantly throwing away things that no longer add value to my life.  And that I strive to only purchase those things which will add ongoing, lasting value to myself.

I initially did not choose to be minimalist.  Rather, I chose to start a startup, and living in a minimalist fashion found its way to me after that.  The company needed money, not me.  And it would have seemed very strange for me to worry at all about myself while the team was sacrificing to get SnapStream off the ground.

Honestly, I probably could have spent more money if I wanted to.  I come from a middle class background and it would not have been difficult to spend a few more dollars a month.  But it would not have been right, nor would it have sent the right message.

Eventually, I came to realize something interesting.  I was still alive, and I was still pretty happy.  What was going on here?

Prior to my time starting SnapStream, I used to spend a lot of time and money shipping things back from college to home, and vice versa.  I most likely spent more money then than I do now, although I’ve never really been a huge spender.  It was quite unpleasant sending things back and forth, and after a while, I realized how much time and effort I was wasting doing it.

Afterwards, I did some consulting work and traveled a lot.  Again, you can’t take much with you.  But I was still pretty happy.  I got to hang out with friends and co-workers, and as long as I had an internet connection in the hotel room, I could chat with friends and play Starcraft at night.

People who travel a lot see ownership of material items in a different context.  That’s why the anecdote in Raymond’s “The simplified office” post is so funny.


I knew a guy once who claimed that you didn’t really
own anything that you couldn’t carry at a dead run
while firing an AK-47 over your shoulder.
This fellow was the only person I ever knew who lived that philosophy.

But you know, I don’t think you need to be in a wartime scenario to benefit from this observation.  Let’s put this another way.

If you only had a backpack’s worth of stuff to take with you…or a trunk, or a car’s worth…what would you take?

Having decided that, look at all the other stuff you own.  Why didn’t you choose those things?  Can you replace some of those things with better things that can make more of a difference in your life?

In Blink, Malcolm Gladwell points out in rapid fire succession how too much information causes people to make the wrong decisions.  “Too much information” or “TMI” is a cardinal concept when you design for usability.  It’s hard to make the right decision when you’re presented with a bunch of wrong ones.

Look at search engines, for example.  Excite was one of the first engines on the web. Google came along some time after that.  Visit both pages for a second.  If you wanted to send your mom to one of these pages to search for something, which one would you choose?

Is it any wonder that Google won?

In fact, extra possessions are essentially extra variables in your life.  Extra things that have to be decided upon.  Stuff that you see in a room that causes you to think about totally irrelevant and unhelpful topics.

Does your life look like the Excite page? Or like Google’s?  How much time are you spending looking at possessions that have no bearing on where you want to be in five years?

In “Getting Things Done“, which is another topic of some importance in its own right, David Allen.talks about the concept of open loops.  Open loops are things in your life that haven’t been put in their natural place.  Things that still have to be dealt with.  While I won’t get into the entire justification here, David Allen makes a good case for why having open loops in your life causes stress and uncertainty.

Again, the analogy to possessions comes to mind.  That old computer? What am I going to do with that?  Oh well, not really sure.  Guess I’ll come back to it later.  That old book?  The information might be useful later.  That new gadget?  It would be really great to have.  Not really sure why, but I can think of a few reasons.

How many times will you make that decision in your head, every time you see the object, before you throw it out?  How many times will it pop back into your head, for no reason, before you take a final action that puts that object into its proper place?  How much time will your mind waste breaking flow while you think about such trivial things?  Again, an argument for taking final action on such items.

In the “The Millionaire Next Door“, the authors give repeated evidence of the counterintuitive ways in which millionaires live.  Namely, that millionaires spend money differently.  When we see people with expensive clothes, luxurious surroundings, or new gadgets every week, we are tempted to think that these people are very rich.  In fact, more often than not, the simple fact is that these people live a high consumption lifestyle…they cannot control how they spend their own money.

We naturally think that because someone can afford to spend money on such silly things like a new car every year, they must be very rich.  After all, we ourselves would never spend money like that unless we had a whole lot of it!  True for some people, but there is usually a simpler and more mundane story in play here…these people are actually just not very smart about money.

There are numerous stories in this book about generational effects of money as well.  For example, gifts of money from parent to child actually lower the earning potential of the child below his peers, even with that gift factored in.  Additionally, wealth and earning potential often dissipate from parent to child.  Most millionaires are self made, not old money. 

Amazing, isn’t it?  A well meaning parent cannot help but help his own child, and yet the truth is that he hurts him instead by unnaturally easing the pressure to succeed in the form of a free house and some extra spending money.  What would you do as a parent in a similar situation?

Enough about money…what does this have to do with minimalism?  The high consumption lifestyle is a very clear pattern followed by people who do not reach millionaire status.  I found it enlightening that the presence of money could literally enslave the way in which these people and even their children think.  I made a decision, after reading this particular book, that I would not allow myself to be consumed by money and material possessions as so many people are.

In summary, I hope I’ve made a good case to you as to why the minimalist philosophy works.  By constantly throwing things away, you are forced to remove all the distractions from your life which don’t add value.  In actuality, it’s not the act of removing things from your life that adds value.  Rather, the mental room that you create when you throw things away…that old computer, those ratty clothes, the out of date books and junk mail on your table…can now be filled with more of the things which truly enrich your existence…friends, new experiences, tools to enhance your productivity, and your time contributing to society.  To live minimally is to live a fuller, more purposeful life.

Thank you for reading.

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Optimize your life #1 – Work on your passions

I figured that it might be interesting to clue people in on the little things I do to try and improve my life.  I find myself constantly picking up on little things that other people don’t do and I’m sure I can help a few people by posting what I’ve learned so far.  So let’s get started.

As you may have gathered from the title of the article, this particular post says something that’s been repeated a thousand times before by other people about work…but it bears repeating.

A very common approach to any problem is called the 80/20 rule…which in this case, means that you can get about 80 percent of the impact with the first 20 percent of the effort.  In other words, if you want to start optimizing your life, work on optimizing the chunks that take the most time.

So let’s look at how we spend our lives.

There are 7 * 24 = 168 hours in a week.  Let’s assume the amount of sleep you get is non-negotiable. Some people have questioned this assumption successfully, (ref polyphasic sleep), which you may follow up on…but I will leave that discussion for later.

Assume 8 hours a day, 7 days of a week of sleep.  That totals out to 56 hours sleeping.

That leaves you with 112 hours where you’re actually awake.

40 hours working
10 hours eating
7 hours commuting
etc.

For most people, the next biggest chunk of time is spent working.  36% of the time we spend awake is spent working, and often more.  Work is an important and significant part of our lives.

So let’s talk about work.

We spend a lot of time working.  For something that takes such a significant portion of our lives, one would hope that we’re at least happy while working.

Are you happy at work?

There are a lot of people in this world who treat work as something separate from their personal lives.  They run eagerly out the door after putting in their requisite 8 hours per day.  Essentially, these people spend a third of their lives waiting to live the other two thirds of their lives.

My advice is not to live your life that way.  If you see glimmers of yourself in the above statements, you now have a chance to take a third of your life back, and I suggest you follow up on that opportunity.

Some people try to achieve work/life balance by saying “I’m only going to work 8 hours in a job I don’t care about all that much, and then I’m going to go home and spend time with my family or friends”.  Assigning a predetermined amount of time to work is a poor way of approaching the situation, and it’s even worse when you consider that the balance here is between meaningful/not meaningful.  That’s not balance, it’s imbalance.

I don’t believe that you cannot properly achieve work/life balance by separating work from your personal life, and yet that is exactly the approach that many people try to take.

So let’s adopt a new term here, since balance is a bad thing to call what this really is.  Instead of calling it work/life balance, let’s call it work/life maximization.

First of all, the trade off should be between meaningful and meaningful when it comes to the time spent in significant chunks of your life.  If this isn’t the case, then you must try very hard to move towards that goal, because the payoff will be tremendous.  Alter or change your vocation to make this happen if you have to.  It’s that important.

And second, if and when you enjoy both work and your personal life, realize that the point is not to “balance” the two or impose limits on each.  The equilibrium should instead arrive naturally, such that you feel a natural pressure to relax or switch when you need to.  Your goal should be to devote the appropriate amount of time to each part of your life such that the sum total of meaningfulness or enjoyment you derive is the highest possible.

I sketched out a little diagram here to convey the idea.

For example, let’s say you spent all 112 waking hours working.  You’d be all the way over to the left, and most likely you would be rather unhappy.

On the other hand, let’s say you spent all 112 waking hours watching TV or playing video games.  You might enjoy yourself short-term, but ultimately you’d probably feel like a bum and get bored of all that stuff rather quickly to boot.

My point here is that work and personal time are clearly intertwined.  Don’t strive to balance your time…strive instead to maximize the impact of your time. Somewhere in the middle, at the very peak of that happiness curve, is the point that’s right for you.

Try this exercise if you don’t know what your vocation should be.
1. How do you envision yourself 20 years from now? What would you want people to say about you?  Are you doing anything now to move towards that vision?
2. What do you do for fun?  How do you feel when you are doing those things?  Do you feel the same way when you are at work?
3. How much time do you spend doing things that are uninspiring or unmeaningful? Can you do anything to take that time back for yourself? Get creative if you have to.

All I’ve really done here is make a case that you should enjoy your work.  If you don’t enjoy your work, find some way to make it happen via some of the above advice…a shift in such a major area can and will produce a profound impact on your quality of life.  It’s really that simple.  No doubt this would be a big change for a lot of people. But often you have to make big changes to get big results.  You have to embrace these changes if you want to enjoy the resulting rewards.

Hope this helps.

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SXSW Interactive – a recap

Well, I’m finally back in Houston and managed to get a good night’s sleep today, so I suppose it’s time to review the past few days at SXSW in Austin.

First of all, I really enjoyed the conference.  Folks were very sociable, it was a nice mix of people from all walks of life, and although I wouldn’t say parties are my particular cup of tea, the ones that were happening every night weren’t bad either.  There were plenty of well known personalities at the convention, and you really were able go talk to any of them if you just got up off your duff after the panels were finished.  I got to chat with Doc Searls, the folks from upcoming.org and del.icio.us, a couple of Google folks, CNet guys, Chris Pirillo, a guy from archive.org, two of the founders of BlogHer, Evan Williams, etc.  Enough of that…what I’m really saying is that if you want to learn a little bit from experienced folks, you can do it.  If you’re smart, you can even help them in the process, which is often the sign of a really great networker.

The panels were hit or miss, as panels are wont to be. Nevertheless, when they were good, they were really good.

The most practically interesting panel, to me, was the Sink or Swim panel, which featured Joel from Joel on Software, Evan Williams from Odeo, and Joshua Schachter from del.icio.us. You got to hear exactly how these guys started their own businesses and hear what worked and what didn’t work.  Panels like this are useful because there’s a strong tendency among folks to seek out advice from their peers when it comes to asking what you should do next.  It’s a comfortable way to act, and it’s convenient too.  But to break through to the next level, you absolutely have to look outside your peer group.  If you’re only selling 1000 widgets now, don’t ask your friend who’s only selling 1000 widgets as well what to do.  Ask the guy selling 10,000 widgets.  Often, you’ll get counterintuitive, unexpected, and completely correct advice.

I think the most interesting panel that wasn’t so practical was the Bloggers in Love session.  I didn’t take a single note during the hour, but it was almost like watching a reality show to hear how these people met and how their relationships are working today.  You could sense some occasional awkwardness during the panel, which also made it slightly suspenseful. =)

I camped out at a friend’s house when we weren’t at the conference or a party.  They have two awesome dogs, a german shepherd and a collie mix, which made it hard to get any work done.  I raised a cocker spaniel when I was a kid, so I’m a real fan of dogs.  Anyway, you’ll be sitting there working, and one of the dogs will walk up to you and look at you.  What are you supposed to do, not pet it?

Blogging was, of course, a huge topic at the conference.  I think that in order to blog, one has to be slightly self-important, and you could certainly see that in a lot of panels.  (By the way, I do not claim myself to be an exception!)  One thing I found strange was how some folks were confused about what they should or should not say on their blogs.  I believe it to be somewhat odd that we can, as a community, put a new name on what essentially amounts to public writing and suddenly some people have no idea what is appropriate to say or do.

I believe that the “line” is not a new problem or even a particularly interesting one.  It is only new insofar as folks who could not publish themselves to an audience suddenly can now with very little effort.  The answer for those people does not lie with advice about how to blog; it lies with the person and their ability to assess for himself/herself all manner of social situations.

It was hard to get a full 8 hours of sleep with all the events, but somehow, that didn’t matter so much.

The wireless service was free, but pretty spotty.  Better than CES, which was nonexistent.  One funny thing…most of the folks from SnapStream were not able to VPN into the home office to check e-mail.  However, unlike the others, I had gone through the whole process of setting up OpenVPN.  And it worked perfectly.  I think I may need to deploy that across all the folks with laptops here…it certainly proved its worth at the conference.

OK, enough with the random thoughts.  In summary, SXSW Interactive gets a thumbs up from me.  I’ll definitely be coming back next year.

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SXSW (South by Southwest) and "A Prairie Home Companion"

So I’m here at South by Southwest for the SXSW Interactive portion of the festival, with a splash of the film festival on the side.  So far, this conference is a lot more fun than some of the past conferences I’ve been to.  I believe in part this is due to the better mix of folks from all walks of life…techie, writer, engineer, entrepreneur, etc.  Conferences like WinHEC and IDF tend to be mostly about technical engagement, and even though there are a lot of presentations at those conferences too, it’s basically impossible to engage at a deep technical level in a presentation…all you can really hope for is to get your eyes opened if you didn’t know about the subject matter before hand.  There is, at least, a broader range of subject matter here to check out and absorb.

I came in early to catch the opening day of the film festival, and as a result managed to see the premiere of “A Prairie Home Companion“, which is a Robert Altman film.  John C. Reilly attended the premiere, which was pretty damn cool…although I have to admit that the face rang a bell, but the name did not.  I know him now after looking through IMDB!

Being a Robert Altman film, this movie has a star studded cast, including Meryl Streep, Lily Tomlin, Lindsay Lohan, Virginia Madsen, Woody Harrelson, the aforementioned Mr. Reilly, Kevin Kline, and Tommy Lee Jones.  Lindsay Lohan acted pretty well in this film and even sang too, although stuff like this meant I kept trying to see if there was something wrong with her nose.  Ha!

Garrison Keillor, who wrote the script, is one ugly son of a bitch, but he sure has a great voice and apparently, a good talent for writing too.

Overall, I’d characterize the movie as this.  Lots of singing.  A lot of character interaction with no actual plot advancement…people talk about random nothings and it feels like nothing but ends up being somewhat interesting because the script is written well.  Sort of like an M. Night Shmayalan film in that respect.  Some oddball high concept stuff happens that drives what little there is of the plot forward…however, I’m not faulting the movie for the lack of a plot.  That’s simply how it was written.  Best part of the movie?  The “Bad Jokes” song.

I don’t know if I’d go out of my way to see it again, but I think if you read the above and it sounds appealing, go get a ticket.  The “Bad Jokes” song might be worth it alone…there are some zingers in there you can keep around for posterity’s sake.

More on the SXSW Interactive portion to come.

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Seth Godin at Google

Seth Godin posts that you can now watch his talk at Google (hosted, naturally, by Google Video).  He’s a well known author and marketing luminary who talks here about the various challenges that Google faces and some of his own thoughts on what’s important when it comes to marketing.

If you get through the whole thing, note how he mentions that there’s a certain amount of ennui forming around Google’s efforts.  It was interesting to hear him mention it in this talk right after I mentioned the same thing recently.

Some other funny bits…one Google Maps developer talks about how his sister came to visit and used Mapquest right in front of him.  “It was like a dagger through my heart.”  When asked what the problem is, Seth posits that it’s a combination of not solving a real problem plus doing something not clearly defensible.  He actually mentions the possibility of just saying “it’s not worth fighting this one”.

I’d argue that the AJAX approach in Google Maps did actually solve a real problem.  It’s a huge pain in the ass to navigate slowly reloading pages in your browser.  If people knew more about it, people would use it.  Then again, this does point to the fact that Google Maps being “behind” in terms of traffic is probably a marketing problem.

I think a huge opportunity in Google Maps, marketing wise, comes with integration.  I want to, for example, be able to go to my personal page, click on a friend, and then click to be shown directions to their place.  Maybe they could make it easy to insert directions to your house in gmail, or embed their map in my site similar to those flash embedded players for video popping up everywhere.  Integration is one of the toughest pieces to solve and is something that IS defensible when done correctly.

But anyway, I like Seth Godin a lot.  Go watch, he’s a talented speaker.

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Being able to write code is great, or "What’s the point?"

Seeing as how people use their computers to accomplish so many different tasks, it’s sometimes really frustrating when things don’t work quite how you want them to work.  Most people have to sit by and search the Internet vainly for something that matches their world view.  Others, like myself, can write code to make things work correctly.

For example, just recently I found this program called qliner hotkeys.  It’s a great program that essentially puts an intuitive GUI over your customizable Windows hotkeys.  So now I have hotkeys for Visual Studio, Outlook, IM, Firefox, Command Prompt, etc.  Frankly, I should have had all those things before, but this program made me sit up and pay attention because it makes the process of setting up the keys fun and it looks good while doing it.

The problem with these hotkeys is that their concept of how the world works doesn’t match my concept of how it should work.  If I bring up, say, Outlook, with a hotkey, that’s great.  But then what if I hit the hotkey again?  I think it should pop Outlook down and out of my way.  But that’s not what it does, it just pops up Outlook again.

Well, finally I just decided to fix the problem myself.  I pointed the hotkey at a program which I took a few minutes to write which launches the program if it’s not running, restores it if it is running and minimized or hiding, and hides it if it’s visible.  I call it OutlookBounce.  Then I wrote similar apps for the other applications I wanted to bounce.  Voila…a bunch of apps I can now toggle up and down on my desktop with their assigned hotkey.

I don’t claim this to be a difficult task at all.  But most people can’t do what I just did.  It’s somewhat liberating to know that I have a very fundamental level of control over such an important and versatile tool.

Of course, there’s now another level to this, which is that part of the frustration I encounter now is that I can pretty much write anything given enough time. And there are about a zillion things I could improve or create, but certainly not a zillion hours. So I have to pick small, defined areas to work in.

Just as an example…I’ve been alternately excited and annoyed by the various IM/Voice Chat programs out there.  All my contacts are on Windows Messenger/MSN Messenger.  But that program’s ability to work around firewalls stinks.  So voice chat doesn’t work well, and file transfers don’t either.  Plus MSN Messenger’s UI sucks big time.

On the other hand, Skype and Google Talk do voice chat extremely well.  But they have separate contact lists.  And Google Talk doesn’t have PC to Phone calling (yet) or some basic IM functionality like file transfers.  What to do, what to do?

For example, I’m pretty sure I could merge libjingle with MSN Messenger via MSN’s API’s, no problem.  I know networking. I know protocols.  I know voice codecs and I know forward error correction.  But what would be the point? I’d have to make all of my contacts install this, which wouldn’t happen.

I could try setting up my own Jabber server and make sure federating Google Talk with MSN works personally.  But then I’d have to worry about maintaining this full time through protocol changes, version upgrades, and other weirdness.

There’s no clear answer here.  The best solution would be Google Talk to interoperate seamlessly for MSN Messenger or for MSN Messenger to debloat their IM client and make their voice chat actually work.  I have no doubt that I could write a better IM client than any of these options, given some time, but what would be the point with all these folks in different camps?

I suspect that question “What’s the point?” might not go over well in
an interview, but when it comes to deciding where you focus yourself,
it matters a lot.  You are going to have to say “What’s the point?” to
a lot of things, just so you can figure out what those few things are
that have a point.

So a lot of times, you have to pick and choose your battles.  You can’t make everything better, even though you’re capable of solving the problem, given enough time.  You settle for good enough in some areas while you set your mind to the task you’ve really chosen to accomplish.

In essence, I suppose that’s the genesis of a product like Beyond TV. I can create a lot of things…I’m fully aware of that. But you can’t spread yourself too thin. Beyond TV is the product where I chose to focus myself to make a real difference.  That’s the point.

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20% time…at Google, and SnapStream

20% time…it’s one of those mythically interesting things that Google does.  Basically, you get 20% of your time to work on any other project.  Keep in mind it has to be something potentially useful…it can’t be “Doing my laundry”.  Besides, Google has people to do that for you anyway.

Keep in mind, Google didn’t invent this idea.  3M has had “15% time” for a while now.  Of course, I can’t think of something big that came out of 3M since the Post-It note story we all know by now.

My next big idea? Get ready for it…

“25% time.”

OK, seriously.  20% time makes sense since there’s 5 days in a standard work week.  We spent a lot of time here at SnapStream figuring out whether we wanted to do the whole 20% time thing as well.

Pros:
– Explicitly assigns time for people to explore outside their assigned tasks and develop breadth.  Not only does this force people to develop themselves, it also says as an organization that we’re keeping our eyes open for new opportunities.
– Allows people to fix or work on things they personally feel very strongly about…essentially, saying no back to the priorities handed down to them.  Hopefully that builds morale and engages them.

Cons:
– People might fritter away their time instead of focusing.
– Theoretically, you have 20% less focus on whatever you’re trying to accomplish.  Is the long term benefit worth the short term less of time?

Ultimately we decided to do it.  And although it’s only been about three weeks, I’m pretty pleased at what folks are starting to work on.  We’ve got folks exploring really cool ideas that we’ve always wanted to do, but that I personally just haven’t been able to focus on myself.  And I find it exciting that other people around here care enough to go after these ideas.  I think it says a lot of good things about our developers.

So, I’ll revisit this at some future date.  But so far, so good.

Of course, then there’s this questionable anecdote about Larry Page going  a little overboard on 20% time.  I’m sure Google is suffering from a bit of what I call the “Martha Stewart phenomenon”…which is basically that people get bored of hearing about success and greatness and start looking to take potshots and drag people down.  But hell, this story might be true.  Frankly, I’d look for something like this every once in a while…as long as the guy isn’t a lunatic.  You know why?  Someone truly passionate is going to be a little abrasive or shake some trees every once in a while.  They’re going to be controversial.  The people who never shake the tree and never fuss…be worried about filling an organization with those people.

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